Our Roots

After spending more than fifteen years in the landscaping industry, Jeff Naramor founded First Choice, Inc. in 1998. Known as First Choice Landscaping, in 2004, Jeff changed the company's name to America The Beautiful. A name that reflects the vision of its founder, America the Beautiful continues to bring grace and beauty to the gardens of America. Specializing in residential design and building gardens that reflect individuality and imagination, America The Beautiful understands the passion of garden design.

Our Experience
America the Beautiful has more than twenty years of dedicated experience, from the ground up. We know plants and understand the unique characteristics that define each contribution to the creation of a garden. Weaving personalities and color, texture and light, and water and soil preferences into a single great design, we create gardens that look remarkable when they are first installed, and continue to reveal their secrets over time.

Explore a selection of garden retreats ATB clients are currently enjoying…